● ● ● Selected Work

01 Headquarters Collection

Tea Blend Brand Strategy & Packaging Design
August 2025

A special edition tea blend collection inspired by Disney Pixar’s Inside Out, designed as an exclusive theme park product. The project combines Disney’s playful, colourful world with a fresh, refined aesthetic through custom character illustrations, vibrant gradients, and packaging created to appeal to fans of all ages.

Problem:
There wasn't an Inside Out-inspired tea blend collection for Disney fans and tea lovers. Headquarters Collection brings the franchise to life through playful, premium packaging.

What I did:
Developed the brand strategy, visual identity, and packaging for a Disney Parks exclusive Inside Out-inspired tea collection, including a logo system, tea bag, and primary and secondary packaging.

Software:
Created using Adobe Illustrator, Adobe InDesign, and Pacdora for the 3D packaging mockups.

Check the project on Behance!!

02 Marley Mia Moore

Jewelry Brand Strategy
February 2026

Marley Mia Moore is a handcrafted jewellery brand inspired by a TikTok story about the name "Mia Moore," which sounds like the Spanish phrase mi amor. Built around that idea, the brand celebrates meaningful gifting through handmade coastal jewellery for couples. With a warm, local feel, it focuses on sentimental value over luxury, creating pieces that are simple, personal, and made with love.

Problem: No brand had transformed Marley Mooree's viral TikTok story into a visual identity. Marley Mia Moore reimagines the idea as a handcrafted jewellery brand built around love, meaning, and thoughtful gifting.

What I did: Developed the brand strategy, visual identity, packaging, and supporting brand assets for a handcrafted jewellery brand inspired by the story behind Marley Mia Moore's name.

Software: Created using Adobe Illustrator, Adobe Photoshop, Unblast, and Dupe.

Check project on Behance!!

03 Like A Man

Apparel Brand Strategy
March 2026

Like A Man is a branding strategy and apparel project that promotes healthy masculinity in a society where traditional expectations often discourage emotional expression. Through bold illustrated graphics and statement-driven clothing, the brand breaks stereotypes utilizing phrases as "men do cry" encouraging a more authentic, confident, and emotionally open definition of masculinity.

Problem: The challenge was to create a compelling apparel brand that addresses the stigma surrounding masculinity while appealing to a contemporary audience. The project needed to communicate a meaningful social message through a strong visual identity and wearable graphic designs.

What I did: I developed the brand strategy, visual identity, logo, and apparel graphics featuring illustrated statement prints that challenge traditional ideas of masculinity. I also designed the clothing presentation and mockups to showcase the brand across multiple applications.

Software: Adobe Illustrator and Adobe Photoshop.

Check project on Behance!!

04 Inmuebles Bazán Caballero

Branding and Website Redesign
July 2026

Inmuebles Bazán Caballero is a responsive brand and website redesign for a real estate agency, focused on improving the user experience through intuitive navigation, modern UI, and a scalable visual design system created in Figma.

Problem: The agency's outdated website and fragmented user experience made it difficult for clients to browse properties and engage with the brand online.

What I did: Redesigned the website's UX/UI, developed a modern visual identity, created responsive wireframes and high-fidelity prototypes, and built a scalable design system in Unblast.

Software: Created using Unblast, Adobe Illustrator, Adobe Photoshop, and v0 by Vercel.

Check project on Behance!!